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Successwise

DISCOVER how to strategize & IMPLEMENT a marketing plan that grows your business

Stop the random acts of marketing.
Start marketing with a plan that makes you money.

The 1-Page Marketing Plan Course gives you the exact, no-BS know-how through practical lessons, action items, worksheets, and templates.

Unravel the mystery of building a marketing strategy with Allan Dib

why is it so hard to get NEW customers through the door?

You’ve been doing everything the pros say to do:

Do you find marketing confusing?

"Build that website and the sales will come."

Now it’s been months and nothing but crickets.

Do you wonder why social media isn't working for your business?

"Get on every single social media platform."

Now it’s eating up all your time without getting you sales.

You're frustrated because you've tried marketing agencies but they just cost you money

"Hire an agency, outsource your marketing."

Now you’re being shuffled around and the return barely justifies the price.

IT can all feel like a complete waste of time and money

TRUTH IS, YOU NEED A CLEAR, STRATEGIC, AND ACTIONABLE MARKETING PLAN

Random acts of marketing aren’t going to cut it.

Marketing your business without a cohesive strategy is costing you valuable time and money. Not to mention opportunity cost.

But I can teach you how to make each marketing action come back to you in dollars.

You're not alone in thinking marketing is confusing, but we can provide a little clarity
Stop wasting time on tactics and focus on building a plan that gets results

WITH A MARKETING PLAN ROADMAP, YOU'LL:

Feel confident and secure because you know exactly what to do and what to expect from your marketing efforts.

Free up space on your schedule so you can focus more time into the things that will move your business forward.

See consistent revenue flowing into your business, month after month because you have the right systems & messaging in place.

NOw here’s the good news

Creating a marketing plan
that works isn't hard

But most people are going about it all wrong.

I spent tens of thousands of dollars in my first venture on a branding exercise.
It looked awesome, but it was 100 pages of complex nonsense.

That’s why I created a simple & strategic marketing framework that would fit on 1 page.

All of the strategy with none of the overwhelm.

1PMP Template Illustration

AND SO the 1-Page Marketing Plan was born

I wrote the #1 bestselling marketing book that started a global movement. I helped hundreds of thousands of business owners get clarity by laying out the 9 essential elements of any marketing strategy.

The book identified the
9 pieces of the marketing puzzle

What solution can you give you market that they'd be willing to pay for?

But now YOU need to know
HOW TO PUT THEM TOGETHER

SO MY TEAM AND I SPENT YEARS DEVELOPING AND PERFECTING…

THE 1-PAGE MARKETING PLAN COURSE

Everything you need to develop and execute a marketing plan that works

Because as a business owner, you don’t need more fads to chase.

The course consists of videos, worksheets, templates, and a lifetime access

THE DETAILS

What's inside the 1-Page Marketing Plan Course?

You’ll receive lifetime access to: 

9 Advanced Marketing Modules Filled with Bite-Sized Action Videos

Master the 1-Page Marketing Plan framework through:

  • high level theory to help you understand

  • in-depth walkthroughs to help you apply

  • and clear examples to let you know you're on the right track.

Templates, Transcripts & Checklists

Implement, take action, and see immediate progress in your business without needing to reinvent the wheel. We give you access to the same templates we use in our own business.

30+ Exclusive Masterclasses

Understand your target market so you can craft messages that convert, nail conversational sales & messaging, set up a referral strategy, create lead nurturing campaigns and more.

Email Check-Ins, An Accountability Buddy, & A Facebook Community

Get weekly pointers, pair up with a fellow course taker to compare notes (optional), get answers from my team, and enjoy eye-opening conversations with other entrepreneurs.

Get a free coaching session with a Successwise Coach to Fast-Track Results

Receive personalized guidance on your marketing and answers to your biggest questions from an experienced coach who's been in your shoes.

A List of My Favorite & Recommended Tools

Ensure you have all the software and systems you need to operate a successful business, without the pain of trial and error.

THE MODULES

HEre's what we'll cover:

9 advanced marketing modules packed with
theory, practical exercises, and examples.

The 1PMP Course combines audio and video lessons, and worksheets and examples to help you build your marketing plan

  By the end of this module, you’ll have:  

    • Laid the foundations for successfully marketing any business.
    • Gotten started with the 1-Page Marketing Plan canvas.

  Training Lessons  

    • Why It's Always the Best Marketer That Wins
    • Why You Need a Plan
    • What is Marketing?
    • Direct Response Marketing: The Only Marketing You'll Ever Need
    • The 1-Page Marketing Plan
    • The 1 PMP Implementation Canvas

  IN this module, you’ll:  

    • Get clear on, research, and choose your target market.
    • Create a detailed yet practical client/customer avatar.
    • Start applying your avatar to your marketing & complete square 1 of your 1-Page Marketing Plan.

  Training Lessons  

    • The Power of Niching
    • Stuff For Your People, Not People For Your Stuff
    • Understanding Target Market

  PRACTICAL LESSONS  

    • Create Your Avatar
    • Utilize The PVP Index for Getting Clear on Your Niche
    • The Spywork Worksheet for Efficient Research
    • The Successwise Survey Template for Understanding Your Audience
    • Fill Out Square 1 in The 1-PMP Canvas

  WORKSHEETS & RESOURCES  

    • PVP Index Worksheet
    • Spywork Worksheet
    • Create an Avatar Worksheet
    • Create an Avatar: Successwise Example
    • Your Accountability Buddy Meetup Module 1

  IN this module, you’ll:  

    • Develop a unique selling proposition & messaging that connects with your audience.
    • Craft an offer that converts.
    • Apply your messaging to the most important parts of your business.

  Training Lessons  

    • Connecting with your Audience
    • Developing a Unique Selling Proposition
    • Getting into the Mind of your Prospect
    • Crafting an Offer that Converts

  PRACTICAL LESSONS  

    • Messaging Research
    • How to Use the Language of your Customers
    • Get into the Mind of your Prospects 
    • Test Your Messaging
    • Fill Out Square 2 in The 1-PMP Canvas

  WORKSHEETS & RESOURCES  

    • Craft and Test Your Elevator Pitch
    • Copywriting Style Guide
    • The Market Research Matrix Worksheet
    • Branding Questionnaire
    • Messaging Matrix Worksheet
    • Accountability Buddy: Module 2 Worksheet

  IN this module, you’ll:  

    • Choose the right media channel for your business & lay the groundwork for success.
    • Craft a Super Signature that can generate thousands of dollars’ worth of business for you.

  Training Lessons  

    • Reach Prospects With Advertising Media
    • Select Your Advertising Media

  PRACTICAL LESSONS  

    • Prioritize Your Channels Worksheet
    • Content Strategy For A Year
    • Fill Out Square 3 in The 1-PMP Canvas

  WORKSHEETS & RESOURCES  

    • Establishing Your KPIs
    • Media Channel Brainstorm and Prioritization
    • Your Media Selection Guide
    • Content Calendar Template
    • Accountability Buddy: Module 3 Worksheet

  IN this module, you’ll:  

    • Optimize your website to connect with your audience & stand out from the competition.
    • Create your cornerstone piece of content – the most important content you’ll ever produce.
    • Set up your CRM systems to track sales and prospects.

  Training Lessons  

    • Become A Marketing Farmer
    • Your Cornerstone Piece of Content
    • Your Marketing CRM System
    • Your Lead-Generating Website

  PRACTICAL LESSONS  

    • Choose A Marketing CRM
    • Fill Out Square 4 in The 1-PMP Canvas

  WORKSHEETS & RESOURCES  

    • Website Checklist Worksheet
    • Create Your Cornerstone Piece of Content
    • Accountability Buddy: Module 4 Worksheet

  IN this module, you’ll:  

    • Create a “Super Signature,” the same kind that’s generated numerous opportunities for Successwise
    • Create your first 5 lead-nurturing emails, with proven templates and examples
    • Start applying “human-to-human” marketing in your business.

  Training Lessons  

    • The Mindset of a Marketing Farmer
    • Nurture Your Leads Through Human-To-Human Marketing
    • Conversation Leads To Conversion

  PRACTICAL LESSONS  

    • Fill Out Square 5 in The 1-PMP Canvas

  WORKSHEETS & RESOURCES  

    • Lead Nurturing Framework
    • Anatomy of an Email
    • Examples of Successwise Lead Nurturing Emails
    • Headlines Help
    • Examples of Successwise Welcome Emails
    • Super Signature Guide
    • Marketing Coordinator Sample Ad
    • Accountability Buddy: Module 5 Worksheet

  IN this module, you’ll:  

    • Implement important steps and tools to optimize your sales process for quality conversions.
    • Raise your prices with confidence, and still remain competitive in the market.
    • Begin educating your clients or customers before they buy, so selling becomes a breeze.

  Training Lessons  

    • Sales Psychology and Pre-Framing
    • The Sales Appointment
    • Closing The Deal
    • Pricing and Packaging

  PRACTICAL LESSONS  

    • Fill Out Square 6 in The 1-PMP Canvas

  WORKSHEETS & RESOURCES  

    • Discovery Call Questions
    • Pricing Your Offering
    • Example Sales Responses
    • Behind the Scenes at Successwise
    • Accountability Buddy: Module 6 Worksheet

  IN this module, you’ll:  

    • Use the Voice of Value worksheet to determine how you’ll locate, communicate and resonate with your tribe.
    • Incorporate key tools and systems in your business to create an experience your clients or customers will want to stay loyal to. 

  Training Lessons  

    • Develop Your Tribe Raving Fans
    • Use Technology to Deliver a World Class Experience
    • Build Business Systems

  PRACTICAL LESSONS  

    • Fill Out Square 7 in The 1-PMP Canvas

  WORKSHEETS & RESOURCES  

    • Becoming A Voice of Value
    • Mapping Out Your Customer Experience
    • Create A Business System
    • Example Successwise Systems
    • Accountability Buddy: Module 7 Worksheet

  IN this module, you’ll:  

    • Implement five simple strategies to generate more sales from existing clients and/or customers.
    • Use a quick & easy email and letter campaign to reactivate lost customers.
    • Optimize your current business goals and metrics.

  Training Lessons  

    • Sell More To Existing and Past Customers
    • Working with Ideal Customers
    • Metrics and Goals

  PRACTICAL LESSONS  

    • Fill Out Square 8 in The 1-PMP Canvas

  WORKSHEETS & RESOURCES  

    • How to Implement a Reactivation Campaign
    • Establishing KPIs
    • Accountability Buddy: Module 8 Worksheet

  IN this module, you’ll:  

    • Start developing ways to incentivize your network to give you consistent referrals.
    • Nail down exactly what you want your business to be known for.

  Training Lessons  

    • Arm Your Referral Network
    • Build Your Brand

  PRACTICAL LESSONS  

    • Fill Out Square 9 in The 1-PMP Canvas

  WORKSHEETS & RESOURCES  

    • Build Your Referral Strategy
    • Accountability Buddy: Module 9 Worksheet

  By the end of this module, you’ll have:  

    • Have completed your 1-Page Marketing Plan and be ready to implement it in your business.
    • Understand the big picture marketing cycle and how it will drive your business’s growth for years to come.

You don't need a marketing degree to market like a pro, just take this course

THE MASTERCLASSES

a vault of to-the-point, and actionable trainings

Designed to help you think like an entrepreneur
…and execute like a marketer. 

Selecting a Winning Business Model
How To Research Your Target Market
Discover Your Messaging Through Problem/Awareness
Creating Great Messaging That Turns Heads
Branding Advice to Help You Stand Out
Positioning for Greater, Easier Revenue
Writing & Promoting a Bestseller
Choosing the Right Media Channels For Your Audience
The Complete Essentials of Email Marketing
How to Get 3 Clients a Month on LinkedIn
Develop A Year of Content in One Hour
The Marketing Tools You Can't Live Without
The Essentials for CRO on your Website
Hiring & Building an Operations Team
Team Communication & Tools
How to Write a Lead-Nurturing Sequence
The Anatomy of a High Performing Email
Setting Up Your Evergreen Sales Funnel
And Over 20 More Value-Packed, Hour-Long Trainings You Can Immediately
Implement In Your Business

THE BONUSES

For a limited time, we're throwing in extra VALUE

Get a taste of my elite 1:1 coaching program and additional lessons from the marketing industry’s most acclaimed experts. 

Get access to over 30 masterclasses from marketing specialists
Jot down your questions and spend 60 minutes getting the answers you need from our coaching team

GET CLARITY in A 60-minute
1-on-1 COACHING SESSION

COACHING STARTS AT $3,000/MOnth, BUT YOU're GETting A full HOUR FOR FREE

You don’t have to figure it all out on your own.

For a limited time, you’ll get an entire hour with one of Successwise’s expert business & marketing coaches.

Troubleshoot
any roadblocks. Strategize your next 90 days. Identify quick wins to go after first. Get valuable feedback on the work you’ve already done.

Experience the exact same coaching that’s gotten
our clients up to 8-figures in revenue.

Bonus guest trainings
teaching cutting-edge techniques

DELIVERED BY THE BEST IN BUSINESS & MARKETING

What is the DAD Method and how can it help you stand out from a sea of sameness? Mike Michalowicz shares all

THE DAD METHOD FOR STANDING OUT FROM THE CROWD

Mike Michalowicz
Is this SEO agency right for your business? Kyle will tell you what to look for and the questions to ask

HOW TO HIRE FOR SEO & GET REAL RETURNS ON YOUR INVESTMENT

Kyle Roof
What is the SSF Strategy. Glenn Carlson shares how he built Dent

THE SSSFF STRATEGY FOR BRANDING YOUR BUSINESS

Glenn Carlson

your investment?

You can do the 1pmp Course wherever you are on any type of device

1x Payment of:

$497

Billed in USD

OR

3x Payments of:

$187

Billed in USD

How long will it take to do the 1PMP Course? It's completely up to you. The course is self-paced

The best part?

It's DESIGNED FOR A BUSY ENTREPRENEUR LIKE YOU

You have fires to put out every day.

The course gets straight to the point so you can grow your business with just a couple of hours each week. Plus, it’s self paced so you never have to feel like you’re falling behind.

But I want to make sure you actually get through it.

So I also included:

Lifetime access so you can ALWAYS come back when you need to take a break.
Weekly email check-ins on a recommended schedule so you’re always on track.

Mobile-friendly trainings you can complete in just 1-2 hours a week, or less, at any time.

What would it mean for you to master your marketing strategy?

Imagine having:

Crystal clarity on what’s next, where you’re following a series of plainly-laid steps to grow your business.

Automated systems doing the selling for you, so you stop wasting time chasing cash flow, and have time to work on proactively improving your business.

Sales flowing into your business bank account, consistently each month, from loyal fans who are truly excited about what you have to offer.
What if you could master your marketing strategy and start winning in business? It's not hard

Ready to make this your most successful year yet?

Hey, I’m Allan Dib.

#1 Best-selling author of the 1-Page Marketing Plan, rebellious marketer, AND serial entrepreneur

Your 1PMP Course advantage: the same step-by-step process that’s set up thousands of businesses across the globe for immense growth – including my own.

These aren’t a bunch of shiny hacks thrown together. They’re timeless strategies and principles that have been repeatedly proven to work.

Rebellious marketer Allan Dib wrote the book he wished he had when building his businesses

This course teaches the exact strategies that have gotten my clients 100% Year-over-year growth

Meet Your Support Instructors

THE DYNAMIC DUO WHO’VE BUILT SUCCESSWISE WITH ME

Learn from Claire Marshall, the CEO and Co-founder of Successwise

Claire Marshall

SUCCESSWISE CEO

As the leader of operations behind the scenes at Successwise, Claire has not only helped build the team, systems and marketing infrastructure that have catapulted us into 7 figures, but she’s also consulted hundreds of small to medium sized businesses around the world.

Anna Kloth has built a successful coaching business sharing her marketing knowledge and you get access to her

Anna Kloth

SUCCESSWISE CMO & HEAD STRATEGIST

Anna is Successwise’s marketing strategist. From the Caribbean to Southeast Asia, she’s led an array of successful business development and marketing campaigns across multiple industries. Training over 200 marketing coordinators in her own business, she’ll guide you through time-saving techniques and profitable strategies.

Ready to go from unclear to unstoppable?

You can do the 1pmp Course wherever you are on any type of device

1x Payment of:

$497

Billed in USD

3x Payments of:

$187

Billed in USD

you have a whole year
to try the course & see results

If the 1PMP Course doesn't give you the results you need we'll fully refund you within the first year.

We’re so confident that our course will provide you with a business-changing marketing plan that we’re giving you a full year to implement.

If after going through the course, your marketing hasn’t improved, send us your 1-page marketing plan and a list of what you’ve implemented, and we’ll happy to either:

Help you get unstuck via an extra 30-minute strategy call with one of our experts, 

OR

We’ll refund you in full.

You have nothing to lose
and everything to gain

Is the 1PMP course exactly what you need?

The 1PMP Course is Perfect For You If…

You’re an entrepreneur or business owner (established or aspiring) who wants to know how to put together a results-driven, future-oriented plan.

You don’t have time to be handling all your marketing, and need to strategize at a high level so you can focus on being the CEO.

You’re an action taker, and you have the patience to stick to the process and consistently put what you’ve learned into practice.

And more than anything, you want to build a business that gives you more. More time. More income. More freedom.

ON THE OTHER HAND, IT’S NOT FOR YOU IF…

You’re looking for detailed implementation for specific media channels. While this course helps you implement the foundations for your marketing, it’s not for you if you want to go deep with certain marketing platforms.

You have no intention of ever hiring a team or outsourcing your marketing. As an entrepreneur, you need to understand marketing, but you shouldn’t be the bottleneck.

You’re looking for a quick fix, or you’re the type of person to buy a course without ever implementing – we’re making it easy, but you still need to do the work.

Still have questions?

You have lifetime access to the course, as well as all future updates we make to the course.

Great question. If you’re a new or aspiring entrepreneur or a fresh startup this course will give you all the fundamental pieces to start your business far ahead of the competition (including selecting your target market and crafting a strong offer). If you’re a seasoned entrepreneur, it’s a great refresher and perfect if you feel stuck or struggling to make consistent revenue.

The course is completely self-paced. You’ll have access to course modules and resources, but aside from the bonus 1-hour strategy session, there won’t be any direct coaching. If coaching is what you need, you might want to check out the MBA or 1:1 Coaching.

This depends entirely on you. The course is 100% self-paced, meaning you can put in as much time as you like and even take a break for a few months and come back to it. On average, people tend to complete the course in 11 weeks. If you’re worried about staying consistent, you’ll have regular email support as well as an accountability buddy (optional) to keep you on track.

While the book shows you a high-level view of all the parts of an effective marketing strategy, the course helps you put them together, so you have clarity and understanding on how to plot out your own marketing plan, as well as how to build out key systems and processes to handle growth.

There sure is. You’re getting a full year to give the course an honest effort and see results in your marketing. If you’ve done the work and still don’t see results, you can either request an additional coaching call or a full refund, no questions asked.

Congratulations! You’ve made a huge, but important step forward. You’ll receive an email with directions to log in to the course portal, where you can access all the course’s content in one place. You’ll also receive regular check-in emails to make sure you complete the course and start seeing some real progress in your business.

MADE IT THIS FAR DOWN?

you’ve got a choice to make

You can close the tab, and keep:

Throwing random marketing ideas at the wall, hoping something sticks eventually (if at all).

Doubting whether this business of yours is actually going to work out.

Wasting time & money on shiny objects without having anything to show for it.

Or you can take the risk-free route to creating a powerful marketing strategy that will deliver you consistent growth and revenue for years to come.

Stop guessing and start following a proven strategy that gets results with a team that's helped thousands of small business owners
Are you ready to take the next step and change your business for the better? Invest now

GET THE 1-PAGE MARKETING PLAN COURSE

Your Access Includes:

  • 9 Advanced Marketing Modules Filled w/ Bite-Sized Action Video

  • Templates, Transcripts, Checklists & Worksheets for Quick Implementation

  • 30+ Exclusive Masterclasses on Marketing Strategies

  • Recommended Tools for Easy Online Business Setup

  • Accountability Buddy System & Email Support

  • LIFETIME ACCESS to All Modules, Masterclasses & Course Material

  • BONUS: 4 Guest Expert Masterclasses

  • BONUS: 1:1 60-Minute Strategy Session ($1200 Value)
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