THE BLOG

Learn powerful and proven direct response marketing strategies that will help you grow your business fast.

The Definition Of Marketing

Marketing can be incredibly confusing. Most people don’t really know what it is, they just know it can be the answer to their business prayers.

Posting on LinkedIn – 12 Tips FOR WRITING A LinkedIn Post People will Read

Over 50% of all social media traffic to business websites come from LinkedIn. So here's how to write a post that gets engagement and sends

Marketing Strategy vs Marketing Tactics: What’s The Difference?

Most startups struggle to successfully market their business because they rely on tactics and have no strategy. To help you, I explain what is the

Marketing Positioning – How Not to Position Your Business As a Commodity

If you’re new to marketing, you might be wondering why you don’t want to position your business as a commodity? Whether you’re selling freshly baked

How To Build A Marketing Infrastructure That Scales Your Small Business Rapidly

A marketing infrastructure constantly brings in new leads, follows them up, nurtures and converts them into raving fan customers. Building it takes time, but when

To give small business owners a checklist for implementing direct response marketing.

What Is Direct Response Marketing & Why It Works?

Direct response is a type of marketing strategy that compels high-quality prospects to take immediate action. This opt in method is perfect for SMEs.

Marketing Your Business? 5 REASONS to Hire a Marketing Coach

Can a marketing coach help you to level up your business and skyrocket your sales? Absolutely. We show you why hiring a marketing coach is

5 Underrated Techniques for Delivering a WOW Factor

Can you wow a client without sending a physical gift? Absolutely. There are many ways you can exceed your customers’ expectations without investing your hard-earned

Can you have the same website if you serve a B2B and B2C market?

B2B vs B2C: Do you need different websites?

B2B vs B2C. What is it and do you need two different websites? We answer your burning questions.

What is personalized marketing and should you care?

Marketing personalization: Why personalized marketing is key to customer acquisition and conversion

What is personalized marketing? And why do so many business owners get it wrong? Every day I get emails that start with “Dear Sir/Madam.” You