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What is direct response marketing, why it works for small businesses, how to implement it and make money fast?

To give small business owners a checklist for implementing direct response marketing.

There are two major types of marketing strategies. They are branding (or mass marketing) and direct response marketing. Only one of these strategies delivers a consistent return on invest for small businesses. WHAT IS BRANDING? Branding is a type of advertising. It aims to remind customers and prospects of your brand as well as the …

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Getting Unstuck

Are you a victim of the next shiny object syndrome? There are so many great opportunities out there these days, it’s easy to be swayed by something new on a frequent basis. Everyone knows that success requires focused attention. Trouble is, it’s hard to maintain focus and easy to get caught up with the next …

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